How to earn money in retirement: become a Tik Tok influencer

by | Oct 27, 2022

Tik Tok is taking the internet by storm! In an increasingly online world, everyone is flocking to the popular social media platform. Audiences of all ages spend hours on end browsing the site, swiping through videos on the ‘for you’ page. Whether you are younger, or older, there is something for everyone on Tik Tok. 

Looking for something fun to pass the time? Try Tik Tok! Create content for audiences, and become internet famous in your free time. 

Tik Tok is one great way to pass time, and make easy money while in retirement. Anyone can do it, even you!

Read on, and find out more about how you can become a famous Tik Tok star!

Want to learn how to earn easy money using Tik Tok?

What is a Tik Tok influencer?

Tik Tok influencers are people who post on the platform to generate audiences, have fun, and even make some money! A Tik Tok Influencer is someone who has obtained a large audience over time, who makes content that their particular audience can enjoy.

A Tik Tok influencer has a number of videos based on a certain topic, or simply documenting their life. Often, one of the easiest ways to make money as a Tik Tok influencer is to work with brands and companies to promote their products.

How much can a Tik Tok influencer earn?

Tik Tok stands out among other popular social media platforms due to its short-form video content, which is easy to consume, easy to make, and easy to spend hours upon hours scrolling through.

Statistics show that just recently, only a year after its inception, the app reported approximately 68 billion hours of use (yes, billions!) worldwide.

And in that year, at least 1 billion videos were viewed each day! And since then, Tik Tok has only grown in popularity in the four years since its conception.

What does this mean for influencers?

If you decide you want a way to earn money in retirement, and Tik Tok is the way you want to do that, it will shock you just how much money there is in making silly minute-long videos. 

Depending on the size of your following, there are a number of average earnings for Tik Tok influencers. On average, a Tik Tok influencer with approximately 5 million followers can make anywhere from $8000 to $12,000 from their profile, while larger users with over 15 million can make around $20,000 to $31,000 from their audience interaction.

Another method of making easy money on Tik Tok is by working with brands to create sponsored posts. On average, small creators with around 5000 followers can earn between $20 to $120 for each sponsored post, while larger content creators with 1 million followers or more can earn upwards of $1000 per sponsored post.

That sounds like an easy way to earn money doesn’t it? Film videos for fun, and get paid while you do it!

The average Tik Tok user with 5 million followers can earn up to $12,000 from posting content. Wow!

Why becoming a Tik Tok influencer is actually perfect for retirement

Tik Tok is a great place for audience engagement. After all, it is a social media platform. It is a great way to connect with people, make new friends, and entertain a wide variety of people. 

Make Friends

If you are retired, and looking to find new friends, Tik Tok is a fantastic way to get the attention and appeal of like-minded people, who can relate to your content, or want to learn more about your situation. When you retire, you can become a part of a larger community, so sharing your Tik Tok account can be a great way to introduce yourself and make friends!

Make friends and form connections with like-minded individuals with your content.

Have Fun

Some people can find retirement a little boring, but it doesn’t have to be. Going from one environment where you work hard your entire life, to another where you have a ton of free time, it can be hard to fill the hours, which is why Tik Tok can be a great way to pass the time, and have fun doing nothing!

All you need to do is record a short video, between 10 seconds and a minute, and it can be about any topic you want! You could discuss topics you care about, you could record yourself playing games, or you can even simply record your day-to-day life! 

Bring Joy to the Lives of Others

Tik Tok is a rising sensation in the online world, and the social media platform has not even been around for long! Being a recent phenomenon, Tik Tok brings in an audience of all different ages, backgrounds, and personalities, all of whom are looking for a way to pass the time.

You can be that way. Whether you want to make cooking videos like 66-year-old @cookingwithlynja, cracking jokes like 92-year-old @grandma_droniak, you can be the joy of other people’s days, simply by posting online.

See @cookingwithlynja make delicious cereal bars this halloween.
Tik Tok User @cookingwithlynja sharing a recipe for Halloween cereal bars:

Connect with Audiences

This world is a social one. There is no doubt that everybody has something going on in their life, so if you aren’t one to crack jokes or start cooking, you could talk about your life, and what interests you, and audiences will still come to listen, and empathise with you. No matter what content you make, there will always be someone willing to listen and care about what you have to say.

How to become a Tik Tok influencer in retirement

Start your own Tik Tok account to share your life with others. Have fun!

Step One: Set Up Your Account

Starting up your very own Tik Tok is as easy as visiting the website and signing up with your email. Once you’ve set up your very own Tik Tok account, you can edit your profile settings, give yourself a name and profile picture, and get started on your way to Tik Tok stardom!

Step Two: Make Connections

Making connections on Tik Tok is one of the harder steps in becoming a Tik Tok influencer, but it will be worth it. There are a number of ways that you can do this; you can make connections by spreading the word of your new hobby with your friends, or your family.

One thing to avoid however, is setting up your account and ignoring your audience. It is very rare for someone to become Tik Tok famous by letting their content sit, so make sure to let people know what you are up to.

Make friends and share your work with others who will enjoy what you make.

Step Three: Find Your Niche

Every ‘Tiktokker’ is different, so be different. An important way to grow your audience and become an influence is by finding your own niche and personality.

Think you’re charming? Use it! Think you can cook? Use it!

Use your skills and interests to help find your footing in the online world, and you could be set up for great things soon! 

Step Four: Connect With Your Audience

Discover your niche, and tailor your audience to get the most interaction from your account

Tik Tok has a great feature which allows viewers of your account to comment on your posts, like, share, and favourite them, and even leave you questions in the Q&A section of your account. Be sure to use these features to their full extent – interact with your fans, be present in your comment section, let them know you care and appreciate them. 

Step Five: Approach Brands and Products

Now that you know your audience, you know what they like, what kind of content they want to see, and how you can keep them coming back to your account. Use this information to make sponsored posts.

Sponsors and advertisers can help you make the most money out of your account, because not only will they pay you to promote their product, but will also increase interactivity on your account. This means that you will get paid, and attract attention from more audiences.

Tik Tok user @grandma_droniak showing off her new tote bag merch to her fans
Tik Tok User @grandma_droniak promoting her merchandise

Step Six: Get Paid!

Yes, it’s that easy. In just five simple steps, you can start an account from nothing, and work your way up to getting paid the big bucks! All you need to do is find like-minded audiences who genuinely enjoy your content, and record videos in your free time. Not only is it easy, it’s fun too!

Set up your very own Tik Tok account today, and start earning money and spread your joy in the world

So, now you know how to earn money in retirement by becoming a Tik Tok influencer. Are you going to do it? It’s easy money, and anyone can do it – Get started today!